Get motivated seller leads by developing both inbound and outbound lead generation sources, and the deals will automatically come to you. These sellers need to rid themselves of the property due to physical, financial, or psychological issues. And all are in immediate need of cash.
Inbound lead generation strategies attract motivated sellers to contact you. Think of a website that collects leads, blogs, direct mail, advertisements online, social media, referrals, print ads, car, and bandit signs.
Outbound marketing consists of contacting them with cold calling, text messaging blasts, automated dialing systems, door knocking, networking.
Owners with a vacant property, or distressed property needing extensive repairs.
Non-owner occupied houses, absentee owners, and out-of-state or out-of-country owners.
Owner-occupied properties with free and clear, high equity or low equity.
Owners with delinquent property taxes or liens.
Estate or probate property owners
Owners who have recently filed for bankruptcy or owners facing divorce, relocation, or a change in income. Foreclosures both pre and current. Victims of crime or owners in neighborhoods with rising crime levels.
Owners with Expired MLS listings. FSBO listings.
Property management companies and landlords who have recently filed, or evicted a tenant and out-of-state landlords.
Over leveraged builders, and developers.
Properties with code enforcement violations, condemned, or zoning changes.
Recent fire, mold, insurance claims, or builder malfeasance.
Properties with environmental issues, wildfires, earthquakes, or sinkholes.
Changes to the local economy.
Most real estate investors, brokers, and agents utilize Artificial Intelligence and machine learning to uncover the highest quality leads for their business. Online software, lead pipes are an organic method to find motivated sellers fast and without a lot of hard work or spreadsheets.
Use current information available online and automated investing software to do most of the hard work and find target properties quickly.
The online software provides the owner's name, mailing address, property address, and information on other properties they own. It also has list-building features, and there are direct mail template letters.
Automatically generate leads with a website. It's like having a 24/7 field rep collecting contact information and answering questions.
Get social and create a Facebook, Linkedin, Youtube, and Pinterest presence for your company. Put yourself out there, join some wholesale investor groups. Check for FSBO in Facebook Marketplace, and start FSBO alerts. Submit your business listing with Google places and Yelp for your area. Paid ads on social media and google also work - laser focus on target your audience, location, and motivation.
Other local investors and wholesalers are easy to network with through meetings and online platforms. It's here that we found a sweet deal on a small trailer park that a retiring landlord wanted to liquidate.
Landlords, Rental Agents, and Property Managers Cold calls or send direct mail to anyone advertising properties for rent. Eviction Filings and Court are great places to find fed-up landlords who want to get rid of their headache properties. And sometimes, it's on these types of properties you'll be able to negotiate owner financing.
Search public records with online access to County Property Appraiser offices and Clerk of the court records. Search for properties with delinquent taxes, lis pendens, foreclosure, judgments, liens, building code violations, and condemned properties. You'll also find notices for bankruptcies, divorce, and probates.
Use the MLS or Loopnet. Have your favorite Realtor send you expired listings, properties with price reductions, all junkers, and REOs but REOs are only useful when they're fresh or when they've been on the market over 90 days and are ready for a price cut.
Real estate auctions. Both online and local live auctions have discounted properties.
Probate and divorce attorneys.
Adult advocacy agencies.
Credit Repair Agencies. Local personal and car finance companies. Repo companies and bail bond agents.
Insurance Companies. Fire, flood, and changes from owner-occupied to rental or vacant property coverage.
Local builders often discount their model homes after they've sold most of the subdivision. Plus, their potential buyers sometimes have homes they need to sell before moving up to a new property.
Large Companies and the military transfer their employees. They create motivated seller leads for you, and at the same time, you'll have a supply of potential tenants for your rental properties.
Car sign. Wrap your company vehicle and advertise; We buy Houses.
Nursing and Retirement Communities. Many retirees own properties free and clear. They want to cash out for downsizing or medical reasons. And some offer owner financing to offset taxes.
Charitable Groups receive real estate gifts, which they would prefer to liquidate into cash.
How Do I Find Motivated Sellers On Zillow?
Look for sellers in the "Real Estate for Sale" section of the Zillow, Trulia, and Redfin. Cold call FSBO ads. Look for indicators like divorce, transferred, owner financing, motivated, downsizing, must sell. Also, check out properties that have been for sale for 120days+. (DOM)
And don't forget to research rental properties too. Look for fed-up landlords.Look for rental properties that are on the market for over 30 days or in fringe areas. You'll find their contact info posted on the listing.
As your real estate business grows, you'll also receive motivated seller leads from referrals, word of mouth, and repeat customers.
A continuous flow of motivated sellers leads is what fuels a real estate business. No matter which sources you choose to integrate into your business, we highly suggest that you choose several to keep the flow - flowing.